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FOX Sports is scoring some impressive viewership figures in both the Euros and Copa America. The American network previously secured the English-language broadcasting rights to the two tournaments here in the United States. As a result, American soccer fans have not necessarily had too hard of a time finding the matches on TV. This is, of course, outside of a few early Euro 2024 group-stage games being broadcast on Fubo.
Along with holding the American rights to the tournaments, FOX also benefits from the competitions happening in different time slots. Euro matches have regularly started between 9 a.m. and 3 p.m. ET. Copa American matches, on the other hand, all kick off in the evenings here in the States.
Euros and Copa America viewership climb on FOX
Despite these European fixtures being played during the work days, FOX has announced record viewership in the competition. The network recently revealed that the Euro 2024 group stage averaged 1.04 million American viewers per game. This figure narrowly edges the tournament’s previous record of 1.02 million viewers from the 2012 competition. It is also a 30% increase over the most recent Euros from 2021.
FOX also reports that 18 of the 36 Euro 2024 group stage games surpassed one million viewers across their networks. This is a fairly substantial increase compared to the previous tournament. Just 10 Euro 2020 group games managed to grab over one million viewers in the States.
Georgia’s massive upset of Portugal in the final fixture of Group F also garnered an impressive 1.4 million American viewers. While not a huge fixture on paper, it gained more attention here Stateside than a Euro 2020 group matchup between Portugal and France. Miami, Washington D.C. and Los Angeles were the largest American markets for this particular game.
Viewership of Euro 2024 on FOX is also not showing any signs of slowing down. As the tournament moves on to the knockout rounds, the network reports that 2.1 million…
Source link : https://worldsoccertalk.com/tv/fox-pulls-record-viewership-from-euros-and-copa-america/
Author : Chris Moore
Publish date : 2024-07-03 19:33:13
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