Op-ed: BNG2027 World Cup bid promises to accelerate development of women’s game

A vote for BNG2027 at Friday’s FIFA Congress is a vote in support of FIFA’s ambition to accelerate and deepen the development of women’s football globally!

FIFA’s 211 Member Associations are gathering in Bangkok, Thailand for world football’s governing body’s 74th annual Congress. This Congress will address a number of important matters impacting the future of the game across the world, not least women’s football.

For what is a historical first, the FIFA Congress will be tasked with choosing the host of the upcoming FIFA Women’s World Cup to be staged in 2027. Member Associations representing football in its global entirety will, for the first time ever, be asked to cast a vote to choose where the next edition of the world’s greatest football competition will be held.

The responsibility placed on Member Associations is not a light one. The winning bid will have a crucial role in ensuring women’s football’s continued development globally supporting FIFA in delivering its ambitious vision for the game.

Recent times have highlighted a rapid growth in the popularity of women’s football. Participation rates are rising at great speed with fan engagement similarly deepening and growing all the time. This, in turn, has led to increased commercial interest, attracting revenues crucial to helping develop the game and secure its self-sustaining future.

This rapid development has come about in large part due to the strategic vision and tireless efforts FIFA has pursued around women’s football. Under FIFA’s current leadership, women’s football has risen up the agenda commanding a place of very real significance. Central to the efforts FIFA is pursuing is the World Cup – its flagship competition. A competition unrivalled in its sporting excellence and visibility and uniquely positioned to highlight the very best football has to offer both as a sport but also as a social force for positive change acting as key driver in women’s football…


Source link : https://www.insideworldfootball.com/2024/05/15/op-ed-bng2027-world-cup-bid-promises-accelerate-development-womens-game/

Author : Paul Nicholson

Publish date : 2024-05-15 17:26:44

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