What USL’s media deal with CBS Sports means for US soccer

USL and CBS Sports have announced a new broadcast deal that could be a big shakeup on the domestic soccer scene.

The multi-year agreement through 2027 will see 100 matches each year from the United Soccer League’s USL Championship and League One divisions featured on CBS Sports platforms through the 2027 season. Expectations are that ESPN is likely to acquire the remainder of the games that CBS Sports is not broadcasting.

USL and CBS broadcasting deal: the details

This new deal is almost certainly the biggest of its kind ever for a US lower division league.

Here’s the breakdown:

100 total games each season (2024-2027) on CBS Sports Platforms20+ games each year on CBS Sports NetworkSelect games, including Championship Final on the main CBS Television Network (simulcast on Paramount+)75 games on CBS Sports Golazo NetworkUSL analysis and commentary on Golazo Network studio shows, as well as on the CBS Sports website, newsletter, and social accounts

CBS Sports, of course, is no stranger to broadcasting soccer in the US. With long-term rights to UEFA Champions League, Europa League, and Conference League headlining their stable of properties, they’ve become a leader in big-time soccer. Add to that Serie A, the Argentine and Brazilian leagues, CONCACAF Nations League, NWSL, FA Women’s Super League, Scottish Premiership, AFC Champions League, and more, and USL is joining a robust lineup.

CBS also dabbled in the domestic game in 2023, jumping on coverage of the Lamar Hunt U.S. Open Cup with select games on Golazo, Paramount+, and CBS Sports Network.

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Includes: Champions League, Europa League, Serie A, NWSL, Argentine Primera, Brasileirão, Scottish Premiership, Women’s Super League, & More

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A deeper look into the deal

Interestingly, the official release of the deal had a few notable omissions.

For one, it did not mention what the situation will be for the remainder of league matches not…


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Author : Derek Reese

Publish date : 2023-11-07 17:23:26

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